Nov 252016
 

With thanks to Eoin Smith, Senior Account Executive, Tricker PR.

ken-howie

Farmer Ken Howie is the man behind the World’s Only Aberdeen Angus Trail.

It’s one of the north east of Scotland’s most famous exports, but many don’t realise or understand its heritage.

So one enterprising farmer has made it his mission to put the history of Aberdeen Angus beef firmly on the map  – and his efforts have been recognised with a nomination at the Aberdeen City and Shire Tourism Awards.

Ken Howie is the man behind the World’s Only Aberdeen Angus Trail, which is nominated in the Innovation in Tourism category of the awards scheme which will celebrate the successes of tourism providers in the north east at a ceremony this week.

While much of the region’s tourism offering focuses on the incredible castles, world-class golf and sumptuous whisky of the north east, Ken believes that there is room to include the famous Aberdeen Angus cattle – which have been reared in the area for over 150 years.

Ken says,

“Although Aberdeen Angus beef is renowned around the world, it’s not as prominent in north east tourism as our other exports. I’m really enthusiastic about the history and heritage of the breed, and really want to share that with visitors to the north east. I’ve reared it on the farm for years, and we serve it up in the restaurant at Deeside Activity Park.”

The World’s Only Aberdeen Angus Trail is currently made up of 14 venues, which ranges from larger tourist attractions to family-run establishments – and new organisations continue to come on board. What connects them all is a love of Aberdeen Angus, and a commitment to the provenance of the food they serve and rear.

Ken adds,

“The trail starts at Ballindalloch Castle, which is the spiritual home of the breed – there’s been a herd there for over 150 years – and runs through to Glamis Castle. Glamis Castle is perhaps best known for its connection to the late Queen Mother, who was patron of the Aberdeen Angus Association for over 60 years.

“In between the castles are a number of smaller, independently-run venues that have connections with Aberdeen Angus – including the Fife Arms in Turriff and Castleton Farm Shop. Community organisations like the Alford Heritage Society and Turriff Heritage Museum are also involved.”

Although not officially launching until spring 2017 – to coincide with the World Aberdeen Angus Forum, which is to be held in Scotland for the first time since 1977 – the trail is already producing noticeable results for the area. Visitors have been following the trail through Aberdeenshire, and have been interacting with partners along the way.

It is hoped that by beginning and ending the trail at established tourism hotspots, it will expose a greater number of visitors to the trail and encourage tourists – and locals – to explore the region in greater depth than they might otherwise have done.

Ken concludes,

“Over the last 20 years the food and drink offering in Aberdeen and Aberdeenshire has come on leaps and bounds. Food tourism is a huge global industry, and we really hope that we can capitalise on this for the region. If we can encourage people to come to visit the area to learn more about an iconic brand like Aberdeen Angus, then naturally they will stay to explore the area and discover all it has to offer.

“Everyone I have worked with to put the Aberdeen Angus Trail together has been so enthusiastic about the idea, so if we win the award it really will be a celebration for all of us. I couldn’t have done it without their work and support. Maybe we’ll hold a big party if we win.”

The World’s Only Aberdeen Angus Trail is up against High Seas Hobbit and Drum Castle in the Innovation in Tourism category of the 2016 Aberdeen City and Shire Tourism Awards.

The winners of each category will be announced at an awards ceremony and gala dinner on November 25, 2016 at Ardoe House Hotel and Spa, and many will then go on to represent the region at the national Thistle Awards.

For more information about the Aberdeen City and Shire Tourism Awards, visit www.acsta.co.uk  

Follow the awards on Twitter @ACSTourismAward or on Facebook at www.facebook.com/acstourismawards

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Feb 142013
 

After the revelations about problems in the food chain, vegetarians are probably feeling a bit smug; those folk who for religious reasons avoid certain types meat will be feeling quite concerned, and investors in food testing labs will be rubbing their dividends with some glee! Duncan Harley writes.

FrayBentosThere is of course nothing new here.

Throughout history products such as milk and sugar, coffee and tea, mustard and ketchup, baking powder, butter, cheese, flour, olive oil, honey, spices, vinegar, beef, pork, lard, beer, wine and canned vegetables have been subject to adulteration on a regular basis in the developed world.

Driven by the profit motive, manufacturers and distributors are prone to dupe unsuspecting customers by bulking out foodstuffs with cheap substitutes.

The old stories about sawdust in bread, chalk in baking powder and the adulteration of beer with water all have some basis in truth. A recent case in China involved the adulteration of milk with melamine. After a brief trial in 2008, two executives of the company concerned were sentenced to death and shot.

In 2012, a study in India conducted by the Food Safety Standards Authority of India (FSSAI) across 33 states found that milk in India is adulterated with detergent, fat and even urea, as well diluted with water. At the turn of the 20th century, industrialization in the United States saw an uprise in adulteration and this inspired some protest.

Accounts of adulteration led the New York Evening Post to parody:

Mary had a little lamb,
And when she saw it sicken,
She shipped it off to Packingtown,
And now it’s labelled chicken

Back in the 18th century, people recognized adulteration in food.

“The bread I eat in London is a deleterious paste, mixed up with chalk, alum and bone ashes, insipid to the taste and destructive to the constitution. The good people are not ignorant of this adulteration; but they prefer it to wholesome bread, because it is whiter than the meal of corn [wheat].

“Thus they sacrifice their taste and their health. . . to a most absurd gratification of a misjudged eye; and the miller or the baker is obliged to poison them and their families, in order to live by his profession.” – Tobias Smollet, The Expedition of Humphrey Clinker (1771)

There have been recent warnings that all might not be quite right within the UK meat supply chain. The Food Standards Agency published a report in 2003 entitled “Survey of Undeclared Horsemeat or Donkey meat in Salami and Salami-Type Products”.

Horsemeat2The results from a range of outlets, including supermarkets, independent retailers, catering suppliers and independent butchers indicated were seemingly inconclusive in that only one result showed horse meat in food.This was at the time put down to cross contamination at a French food plant named as “Busso Freres”.

The company promised to introduce additional quality controls to prevent the “mixing or cross contamination of meat species”.

Between September 2006 and September 2009 a Ravenscorpe firm ran a £200,000 food scam on fake halal meat.

There have also been countless instances of so called “organic” foods and “free range eggs” being found to be fake in the UK.

Now I have no problem eating food which is honestly made and honestly labelled. A quick search of my food cupboard reveals a well known brand of tinned pie which I, perhaps unwisely, purchased in my local pound shop since it seemed too good a bargain to miss.

The first two ingredients are listed as “water 30%” and “beef 25%”.

I have wine in the house which will have been clarified using “bulls blood” and beer in my fridge which has been fined using “Isinglass” which is of course a substance obtained from the dried swim bladders of fish. I have on one occasion eaten horsemeat and probably had donkey meat in a Cretan restaurant on a few occasions.

It appears to me however that food regulation has to a great degree been outsourced to suppliers and manufactures quite far down the food processing chain. The end user has little control of the food content beyond either refusing to buy or simply trusting the description on the packaging.

The high street shops and supermarkets seem to be hampered by too many processes along the way making it difficult to track the origin and up until now the content of the foodstuffs they sell to us.

cows beef2Like the banking industry before it, the food industry has betrayed its customers. At what point from the slaughterhouse did the cow become a horse? The bigger question is why no-one is checking.

It’s a bit late now checking samples to find it’s all horse. As consumers we have the right to have our food labelled properly, what’s in it, if a ‘natural ingredient’ is actually some animal gland secretions or if chemically treated  then what with?

This way we can make an informed choice as to what we eat and feed to our families. As vegans say “a horse is a cow is a sheep”. Perhaps we could all get back to home cooking, to be more aware of the ‘crap’ we can avoid, and to choose a healthier option whatever our diet – meat, veggie, vegan etc.

After reviewing the FSA’s response to this and the 2003 salami scandal, I am not sure there is much hope of a government that wants us to be healthy!

Horse meat is around 25% of the cost of beef.