Sep 122014

Aberdeen City and Shire Hotels’ Association launches new tourism awards at Dunnottar CastleWith thanks to Eoin Smith, Tricker PR

The competition is heating up as entries start to roll in for an awards scheme which will celebrate the region’s top tourism providers. Dozens of businesses and individuals have already entered the Aberdeen City and Shire Tourism Awards (ACSTA), however there is still time for tourism providers to apply.

With the number of categories increased to 14 from 12 and a new alignment with the national industry awards scheme, the Scottish Thistle Awards, there are now more opportunities than ever for those working in the tourism sector to be recognised for their work.

Awards organiser Aberdeen City and Shire Hotels’ Association is looking for entries from operators which show how they go the extra mile for their customers, providing an unforgettable experience for all those visiting the region.

ACSTA chairman Iain Watson says:

“We are delighted with the response we have had so far, and welcome all tourism operators in Aberdeen and the surrounding area to apply and show what they are doing to give their customers unparalleled service.

“There are some incredible tourism businesses in the north east of Scotland, as shown by the outstanding response to our inaugural awards earlier this year, and this is their chance to showcase what they do.

“There are a couple of brand new categories this year, including best festival or event and a section specifically for B&B and guest house operators, so there is now an opportunity for everyone across all sectors to shine. These awards are all about celebrating the tourism industry – a sector which contributes millions of pounds to the local economy every year.

“Not only do we want to shout about our success and the quality of our guest experience as a region, but also give the opportunity for individuals to shine. I know that winners announced at our inaugural event have all benefitted from the positive publicity which surrounded their wins.”

Entries for ACSTA are now open at and will close on September 23. Three entries will be shortlisted for each category and the winners will be announced at a ceremony at Mercure Ardoe House in Aberdeen on January 30, 2015.

The full list of awards categories is:

  • Most Hospitable Hotel
  • Most Hospitable B&B/Guest House
  • Best Holiday Accommodation
  • Best Informal Eating Experience
  • Best Restaurant Experience
  • Friendliest Pub/Bar
  • Best Event or Festival
  • Our Warmest Welcome (customer service award)
  • Best Visitor Attraction
  • Creative Ambition
  • Young Ambassador Award
  • Ambassador
  • Community Involvement
  • Green Tourism

A lifetime achievement award may also be presented at the discretion of the awards organising committee. Further information about the entry requirements for each category is available at

Aberdeen City and Shire Hotels’ Association represents 46 independently operated hotels and conference venues. These hotels provide around 4,000 bedrooms in Aberdeen and Aberdeenshire. The Association is committed to improving the quality and standard of hotel services and to furthering the overall standards of excellence and hospitality within the region.